Strategic Consultancies Invade Marketing Agency Space

The traditional lines of demarcation between advertising agencies, public relations firms and now strategic consultancies have been blurring for some time.  In many ways, these developments follow the ongoing transformation of the CMO role from one of the grand orchestrator of the organizations’ communications efforts to a more fundamental role as a strategic driver of growth and enterprise value. Many of the traditional agency and PR services have not fully  made the adjustments necessary to play in this new strategic arena.

By Bruce Rogers, Forbes Staff

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Top Five Secrets of Great Coaching in Leadership

True leaders know it’s never about them. Leadership is a gift; you are entrusted with the responsibility of fulfilling the higher purpose of the organization, creating a vision of the world when that higher purpose is finally attained and executing clear strategies to bring the vision to life. Truly great leaders know that to do this in a long-term, sustainable way their number one priority must be the growth and development of their people.

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